What to do with first customers?
I often hear Business Owners say: “We already have our first 50 (or any other number) customers” after they launch…
Category: Uncategorized (page 9)
Die before living.
Here is a useful exercise to do before starting developing a new product. Imagine one year has passed, and your…
When delegating…
Delegate achieving a specific outcome, don’t delegate a process. Assume that the task has more than one solution. Especially multiple…
Doing business vs being self-employed.
Today I spoke to a founder of a startup that asked for advice about how to improve his situation. After…
High profits equal to high risks.
There is a fairly obvious fact that risk is directly proportional to profitability. More risks give potentially higher returns. If…
There is no loyalty.
We need to invest in brand loyalty. As soon as I hear that phrase, I think that a lot of…
Narrow and deep beats wide and shallow.
When launching a new product or service, one of the first choices you have to make is which customer segment…
Don’t partner with a much larger company.
Even if you can. Even if they are asking. Even if they are giving you a very good deal. They…
Regularity beats outbursts.
I have observed two types of people. Someone is moving toward his or her goal in small increments regularly. Others…
Our differences are our strengths.
Today I was contacted by three co-founders who are in the middle of a crisis of their relationship. The business…
To partner or not?
You want to start a new venture, and you have to decide if you wish to do it alone or…
Don’t talk to your customers.
When you are launching a new product, you will hear advice to talk to your customers. This advice is suitable…