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Life of a Business Owner

Daily posts about the challenges of Business Owners

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There is no loyalty.

We need to invest in brand loyalty. As soon as I hear that phrase, I think that a lot of…
Continue reading “There is no loyalty.”…
Posted on: December 3, 2019 Last updated on: January 9, 2020 Comments: 0 Written by: Sergey

Narrow and deep beats wide and shallow.

When launching a new product or service, one of the first choices you have to make is which customer segment…
Continue reading “Narrow and deep beats wide and shallow.”…
Posted on: December 2, 2019 Last updated on: January 9, 2020 Comments: 0 Written by: Sergey

Don’t partner with a much larger company.

Even if you can. Even if they are asking. Even if they are giving you a very good deal.  They…
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Posted on: December 1, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey

Regularity beats outbursts.

I have observed two types of people. Someone is moving toward his or her goal in small increments regularly. Others…
Continue reading “Regularity beats outbursts.”…
Posted on: November 30, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey

Our differences are our strengths.

Today I was contacted by three co-founders who are in the middle of a crisis of their relationship. The business…
Continue reading “Our differences are our strengths.”…
Posted on: November 29, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey

To partner or not?

You want to start a new venture, and you have to decide if you wish to do it alone or…
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Posted on: November 28, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey

Don’t talk to your customers.

When you are launching a new product, you will hear advice to talk to your customers. This advice is suitable…
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Posted on: November 27, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey

Don’t be afraid of being copied.

Because you will be, and everything you see around you has been copied modified and copied again.  Your product can…
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Posted on: November 26, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey

Blue ocean strategy is dead

If you start analyzing unicorns, you notice that most of them were not pursuing blue ocean strategy. They were entering…
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Posted on: November 25, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey

Formulating hypotheses

Our business success depends on how well we can come up with and test hypotheses. Here is a template I…
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Posted on: November 24, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey

Propaganda instead of advertising

Propaganda instead of advertising Most companies advertise their products. I suggest upping it up one notch and start propaganda. We…
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Posted on: November 23, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey

Always doing something new

If you, as a Business Owner, want to grow your business, you should always be doing something new.  As soon…
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Posted on: November 22, 2019 Last updated on: January 8, 2020 Comments: 0 Written by: Sergey
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